The app that shifts mental load from her to you. Pick your departments, own them completely, and stop waiting to be told what to do.
One-time payment. No subscription required. Partner joins free.
It's about who notices, remembers, plans, and tracks everything that keeps a household running.
Every time you say this, you're making her the project manager. She has to notice the problem, plan the solution, assign the task, and verify completion.
You can do dishes every night and still not share the mental load. If she has to remember to ask you, track if you did it, and notice when it's needed — she's still carrying it.
It's not the big fights. It's the slow erosion of resentment from a thousand small moments where she felt alone in running the household.
Waiting to be told. Still her responsibility.
You notice, remember, plan, execute. It's yours.
Pick your departments. Get daily prompts. Own them completely.
Choose departments to fully own — Groceries, Daily Chores, School Stuff, Medical. Not tasks. Whole domains of responsibility.
Every morning, see what needs doing across your departments. Items sit there until done. No gamification, no streaks — just quiet persistence.
Notice what's needed, plan how to handle it, get it done. Full responsibility — the mental work, the planning, and the execution. She doesn't have to think about it.
Persistent reminders until it's done. She doesn't set them. She doesn't see them. The accountability comes from the app.
Most household apps just split tasks. iOwnIt shifts the entire mental load — not just the doing, but the noticing, remembering, and planning too.
True ownership means handling all three layers of responsibility. Not waiting to be told. Not just helping when asked. Full accountability from start to finish.
See what needs doing before someone tells you. The empty fridge, the upcoming appointment, the permission slip that came home.
Figure out how to handle it on your own. Make the list, schedule the time, research what's needed. Don't wait for instructions.
Get it done. Buy the groceries, book the appointment, submit the form. Then close the loop — put things away, follow through.
Start solo if you want to work on yourself. Or use it together with your partner to divide departmets fairly.
You want to own your responsibilities — on your own.
You want to divide departmets together — fairly.
No subscriptions required. Pay once, own it forever. Partner always joins free.
7 days • no card required
one-time payment
one-time • partner joins free
cancel anytime
Get notified when we launch. Pay $3 then.
Get early access before everyone else, plus help decide what features we build next.
Bonus: Get Household plan for $3 (normally $5)
Support nowFull refund if we don't ship.
We're building AI features that help you notice, remember, and anticipate — so you don't have to carry it all in your head.
"You usually buy milk on Wednesdays. Running low?" The app learns your patterns and prompts you before she has to.
"Add diapers to groceries" — just say it or type it. No menus, no tapping. The AI figures out where it goes.
Snap a photo of the fridge. AI tells you what's running low. No more "I didn't know we were out of eggs."
"Dishes slipped on Thursday. What got in the way?" Gentle accountability that helps you improve without judgment.
Demo account: demo@example.com / demo
You can also create your own account to test. The demo resets every 24h.
Try the Demo AppStop waiting to be told what to do. Pick your departmets. Own them completely.